Actually, your scalp is dry! Are you giving the scalp hydration it needs?

The dry scalp you experience in autumn could be due to the strong UV radiation you were exposed to during the summer. Just like skin, it’s not good to leave the dry scalp untreated. In order to maintain beautiful hair throughout the coming dry season, you should first check the condition of your own scalp

INDEX

For the beautiful hair, don’t let your scalp go dry!

With daily exposure to UV radiation, the scalp is actually prone to problems of dryness. If dry scalp is left untreated, it will harden and cause poor circulation. For fostering beautiful hair, it is essential to keep the scalp hydrated. Make a habit of moisturizing your scalp for beautiful hair with shine and resilience!

A quick & simple do-it-yourself scalp check!

→The more check marks you have, the higher the possibility of having a troubled scalp. Make a habit of conducting the proper care to create a healthy scalp.

Listen to the SPa-Expert!
An easy-to-do scalp care during your ”#timeathome”

External damage due to UV radiation is not the only cause of scalp problems. It is actually very likely that the trouble is caused by conducting the wrong at-home care. If you are worried about your scalp condition due to the results of the scalp check, you should first rethink your basic at-home care. Just by paying extra attention to the scalp during your at-home care will enable you to keep your scalp healthy.

Let’s start now! 3 Good Habits for the Scalp

1. Brush before shampooing

When you brush before shampooing, it makes the impurities on the scalp, like sebum and wastes, easier to remove and enhances the cleansing effect. Let’s make a habit of brushing not only when styling in the mornings but also before shampooing. Stimulating the scalp will also promote blood circulation.

Give yourself an easy scalp massage
Massaging is essential in order to balance out the oils and moisture on the scalp. Let’s soften the hardened scalp to create the ideal foundation for fostering healthy hair.

2. Give yourself an easy scalp massage

Massaging is essential in order to balance out the oils and moisture on the scalp. Let’s soften the hardened scalp to create the ideal foundation for fostering healthy hair.

3. Moisturize the scalp to keep it healthy

The scalp is part of the skin, so it will need the kind of care that is different from hair care. By applying a scalp essence, you can prevent dryness, control sebum and give care for the scalp. It will also work effectively to control scalp odor.

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Ways to moisturize the scalp in-between work or house chores

The scalp is the foundation for growing beautiful hair, so it is necessary to care for the scalp for your future hair. Similar to skin, it is important to remove excessive sebum and impurities from the scalp and keep it thoroughly hydrated. We also recommend brushing and massaging every day during your “#timeathome,” switching to a scalp care shampoo, and applying a scalp essence in-between work or house chores to change your mood. Keeping the scalp richly hydrated is the shortcut to beautiful hair

SUBLIMIC “FUENTE FORTE” for a richly hydrated scalp

SUBLIMIC “FUENTE FORTE” is a scalp care series formulated with skincare ingredients. It addresses the 3 concerns of the scalp ~ dryness, oiliness, and itchiness/dandruff ~ to promote a healthy scalp environment for beautiful hair. With the application of “skin moisture” derived from long years of skin research, FUENTE FORTE allows the scalp to be richly hydrated. It is also recommended for those who wish to solve their hair concerns from the scalp.

The #1 recommendation is FUENTE FORTE’s BEAUTY SPA＜scalp essence＞Series

Each 125mL 1,250 Bht

FUENTE FORTE HYDRO BEAUTY SPA DRY SCALP
Creates a healthy scalp environment for beautiful hair by richly hydrating the scalp and preventing dryness

FUENTE FORTE PURIFYING BEAUTY SPA OILY SCALP
Creates a healthy scalp environment for beautiful hair by treating scalp problems such as stickiness due to excess sebum

FUENTE FORTE CLARITY BEAUTY SPA DANDRUFF SCALP
Creates a healthy scalp environment for beautiful hair by treating scalp problems such as dandruff/itchiness

Just add one to your usual shampoo & treatment routine!

FUENTE FORTE TREATMENT
130g 2,000yen

A treatment for all scalp types. Formulated with skincare ingredients to create a healthy scalp, leaving hair light & airy.

＜How to use＞
Apply directly to the scalp, and massage in gently.
For long hair, massage in thoroughly to the ends and then rinse.

Give thorough care with scalp shampoo

FUENTE FORTE SHAMPOO

Each 250mL 2,600 yen
Each 500mL 4,000yen

FUENTE FORTE SHAMPOO DRY SCALP
Gently removes impurities with a mild, cool sensation while protecting the scalp from being stripped of moisture

FUENTE FORTE SHAMPOO OILY SCALP
Removes excess sebum with a comfortable, cool sensation, leaving hair fresh and airy

FUENTE FORTE SHAMPOO DANDRUFF SCALP
Removes dandruff and itchiness with a mild, cool sensation, creating a light and refreshed scalp environment

＜How to Use＞
Create a rich lather and cleanse gently with foam to avoid damaging the delicate scalp.

For details on FUENTE FORTE

If you wish to know more in detail about your own scalp condition, we recommend that you go to the salon and have the SPa-Expert check your scalp. You will feel more satisfied with your daily at-home care if you combine it together with a head spa which addresses your specific scalp concern.

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