New SUBLIMIC AIRY FLOW
Brand new solution for 2 unruly hair types

People with unruly, hard-to-manage hair experience various frustrations in daily life. Different unruly hair types actually lead to distinct hair concerns. Swipe the image and see different frustrating points!

New SUBLIMIC AIRY FLOW
for 2 Unruly Hair Types

Current AF Target
Flat, fine,
and unruly hair

AIRY FLOW UNRULY HAIR

For hair that’s unruly with flat to normal volume

Finish: airy & bouncy

New AF Target
Thick, voluminous,
and unruly hair

AIRY FLOW THICK, UNRULY HAIR

For hair that’s thick, unruly and tends to expand

Finish: airy & smooth with suppressed volume

Stylists’ Voices on Hair Unruliness Concerns

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Which is Your AIRY FLOW Type

Unique Evolved Technology

There are many deep hair concerns and frustration points that are common between them. Both struggle to set hair every morning using heat tools like straightening or curl iron. Yet even with hair perfectly set, it gets frizzy and makes them frustrated.

We focused on time of heat use, external factors such as humidity, and the inner structure of hard-to-manage hair caused by unruly waviness.

Own proprietary “Thermal Flow-Motion System” maintains hair that is easy to manage for a long time, along with daily care steps that utilize the hair irons and hair dryers.

HERO ITEMS

AIRY FLOW MASK

200g

Easy at-home treatment that reforms the shape of wavy & unruly hair and protects manageable hair finish from humidity.

Reforms the hair’s cross-sectional shape by addressing inner structure with the heat of the hair iron.

HOW TO USE

AIRY FLOW MASK

UNRULY HAIR

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AIRY FLOW MASK

THICK, UNRULY HAIR

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HERO ITEMS

AIRY FLOW SHEER OIL

THICK, UNRULY HAIR

100mL

Oil for long-lasting smooth texture for easy-to-manage hair.

smooth finish

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Protects hair damage caused by dryness and heat of iron.

Controls unruly waves with repaired hair cross-sectional shape set in place.

HOW TO USE

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